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About TIPPA

The International Publication Planning Association (TIPPA) is an industry-run association. Our mission is to foster excellence in medical publications and communications within the biopharmaceutical industry by providing a foundation from which industry can stand together to organize thoughts, present recommendations and ethical guidance. In addition TIPPA provides practical strategies for developing, implementing and executing an effective publication and communication plan as a critical component of the clinical biopharmaceutical development process. Our aim is to help biopharmaceutical communication executives and their agencies produce ethical and targeted publications and clinical data throughout the product lifecycle.

TIPPA acknowledges the support of Pharmaceutical Education Associates. TIPPA thanks Pharmaceutical Education Associates for funding our launch operations.

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TIPPA Advisory Board Members

Dr. Robert Hoff
Rob Hoff is Senior Director of Global Medical Communications at Abbott. Global Medical Communications is comprised of the Medical Publishing, Global Medical Information and the Medical Review of Advertising departments. Prior to that Rob worked for the American Red Cross Blood Services in Boston and the National Red Cross in Washington DC; he had several responsibilities including Intraoperative Blood Salvage service for hospitals in 6 states, Donor Counseling, Medical Records, Donor Referral Registry, Autologous Blood Service program, and Compliance Officer. Dr. Hoff obtained his MD degree from Wayne State University School of Medicine and a MBA from Northeaster University in Boston, MA. He is boarded in Anatomic and Clinical Pathology with subspecialty boards in Transfusion Medicine.

Liz Wager
Liz Wager, Managing Director of Sideview is an authority on written communication and academic publication. After studying zoology at the Universities of Oxford and Reading, she joined Blackwell Scientific Publications as an editor of medical and scientific books. She later developed training materials for major companies at Breakthrough Technologies, then joined Oxford Analytica as the Editor of Pharm Analytica, a daily news briefing service for senior pharmaceutical industry executives. During this time she also chaired the UK Section of Amnesty International. She has 10 years experience of working within the pharmaceutical industry, first with Janssen-Cilag and, more recently, as the UK Head of Medical Publications at Glaxo Wellcome (now GlaxoSmithKline). Liz has recently written the only completely up-to-date reference combining all facets of biomedical publishing strategy.

Kirby Lee
Kirby Lee, Pharm.D., M.A. is an Assistant Professor of Clinical Pharmacy at the School of Pharmacy and Institute for Health Policy Studies, School of Medicine, University of California, San Francisco. Dr. Lee received his Masters Degree in Pharmacology from Boston University School of Medicine and completed his Doctor of Pharmacy Degree, residency training in Pharmacy Practice and Fellowship in Health Policy, all at UCSF. His primary interests focus on evidence-based health care, health policy, and therapeutic outcomes of chronic disease. Current research activities include: evaluating editorial decision-making and peer review at major biomedical journals; assessing the quality and accuracy of health information published in the scientific literature and other media (e.g., internet, lay press); translating clinical research into clinical practice and health policy. His clinical practice focuses on medication use in older adults with chronic disease and developing interventions to improve the appropriateness of drug prescribing and drug taking. He has published a number of peer-reviewed articles related to his research.

Jodie Sherman Gillon
Jodie Sherman Gillon recently joined Pfizer’s WW Publication Management Team as an Associate Director. She is responsible for strategy and streamlining publication practices within the AIDS, Anti-infective, Urology, Sexual Health, Respiratory, and Gastroenterology groups. For over four years prior to that, Jodie fulfilled the roles of Clinical Publications and Communications Manager for the global gastroenterology and urology franchises at Novartis Pharmaceuticals. She had been recognized throughout Novartis for achieving the largest number of publications in the company with the smallest budget and led a steering committee to implement the publications processes that she created companywide. Additionally, she led Phase IV clinical trials and managed investigator initiated research studies. Prior to joining Novartis, Jodie served as the Director of Medical Education for Oridion Medical and as a Health Economist with the Israeli Center for Disease Control and Ministry of Health. Jodie holds a Master’s of Public Health with a dual degree in Health Economics and Epidemiology.

Lawrence E. Liberti
Vice President and General Manager of Thomson Pharmaceutical Services, Mr. Liberti, MSc, RPh, RAC, is a pharmacist with a master’s degree in pharmacognosy (natural product chemistry) from the Philadelphia College of Pharmacy and Science. He was awarded the status of Regulatory Affairs Certified (RAC) by the Regulatory Affairs Professional Society in 1996, and in 2000 was made a Fellow of the American Medical Writers Association.

For the past 28 years, he has worked in and with the pharmaceutical industry, in the fields of pharmaceutical and clinical research and development. He spent nine years at Wyeth Laboratories in Product Development, Clinical R&D, and Medical Affairs. He served as the Editorial Director for the North American operations of ADIS international for approximately five years. He started Pharmaceutical Information Associates, a company specializing in regulatory writing and regulatory consulting, and was a founder of Astrolabe Analytica under which he helped develop and commercialize the Astrolabe Message Mapping System. Both organizations are now divisions of Thomson Scientific, Inc.

Christine Laine
The Senior Deputy Editor of Annals of Internal Medicine, Christine Laine, MD, MPH received her MD degree from State University of New York at Stony Brook. Following completion of residency training in internal medicine at The New York Hospital, Cornell University, Dr. Laine completed a fellowship in General Internal Medicine and Clinical Epidemiology at Beth Israel Hospital, Harvard University. She received her MPH degree with a concentration in quantitative methods and clinical epidemiology from Harvard University. Dr. Laine is a Clinical Associate Professor of Medicine in the Division of Internal Medicine at Jefferson Medical College in Philadelphia. Dr. Laine’s own research interests include doctor-patient communication and health care delivery for chronic conditions. She became an Associate Editor of Annals of Internal Medicine in 1995, a Deputy Editor in 1996, and has been Senior Deputy Editor of the journal since 1999. Dr. Laine is a the secretariat for the International Committee of Medical Journal Editors, a member of the ethics committee of the World Association of Medical Journal Editors, and a member of the policy committee of the Council of Science Editors.

Jessica Colon
Jessica Colon, with more than eleven years of healthcare communications experience, has been leading the global publications and communications activities in the gastroenterology area for Novartis Pharma over the last five years. She has been responsible for medical education, thought leader relations, congresses and overall brand communications. Prior to joining Novartis, Jessica managed the external communications and Public Relations for various pharmaceutical brands in cardiovascular, HIV and oncology areas while working at New York based agencies. Jessica holds a degree in psychology and neuroscience from Northeastern University in Boston. Jessica is also a member of TIPPA, ISMPP, DIA and HBA-Europe.


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